Weak Pound Benefits Non-Euro Tourism

Overseas Property Professional; News Article; WEAK POUND BENEFITS NON-EURO TOURISM

Non-eurozone destinations have seen a surge in interest from British holidaymakers due to the weak value of the pound.

Thailand and Turkey have experienced the greatest rise in popularity, according to flight website Skyscanner. The number of people searching for summer flights to Bangkok this year grew by 271% compared with the same period in 2008. Three Turkish destinations – Dalaman, Istanbul and Bodrum – saw increases of over 150% in interest.

Airlines have already begun to respond to the increased demand. Easyjet launched a route from Gatwick to Bodrum in April and have announced plans to fly from Manchester to Dalaman later this year.

“The strength of the euro against the pound has a lot do with it,” Sam Baldwin of Skyscanner told OPP. “It’s also partly the media hype over the perceived expense of the eurozone, even though there are still cheap areas in Europe.”

While Turkey is seen as an obvious alternative to European countries like France and Spain, other destinations that have seen a rise in interest were less expected, said Baldwin.

“We were surprised to see Oslo received more interest because Norway is quite expensive,” he said. “Portugal uses the euro so it was quite a surprise to see Porto rising, but the country has always been seen as a cheap alternative to Spain.”


One thought on “Weak Pound Benefits Non-Euro Tourism

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